Campaign: Labello

Briefing summary:

The purpose of this campaign for Labello is to reach potential customers when they’re at proximity of F1-F2 retailers

Strategy:

We select screens in the streets around Cora, Colruyt, Carrefour, Delhaize and Kruidvat @ a proximity of around 200m.

During the 2 first weeks of April we add 9 screens @ the Belgian Coast to reach Flemmish tourists during their Easter holidays.

Programmatic: PDOOH Digital Street

*programmatic is not guaranteed, screens & contacts and CPM are best estimates and subject to change.