Campaign: Face Cellular Luminous 630

Briefing summary:

Product: Nivea Face Cellular Luminous 630

Target: W20-44 beauty health wellness

Periode: 2/9-13/10/2024

Budget: 30K

Objective: impact in high traffic area’s of big cities

Strategy:

Utilize a mix of high-impact DOOH formats to maximize brand visibility and product awareness for Nivea Face Cellular Luminous

Focus on 2 touchpoints in line with the target: shopping malls & retail streets in the main city centers

 

Direct: Malls Big Leds

Direct: Frontlines

*programmatic is not guaranteed, screens & contacts and CPM are best estimates and subject to change.