People & Places – Near POI/POS

Network information

A data driven OOH solution
Communicate with a receptive audience near the POI/POS, when they are about to shop or engage in other specific activities.

Can be paper or digital, street or station – price for one panel

– 67% of purchase decisions are made near the point of sales(1)
– Highly specific POS/POI targeting
– Focus on 100% POS solutions or combine with go & follow solutions
– Or optimize your national solution with targeted sides and determine the mix between broad- & narrow-casting
– Flexibility: adapt & decide on the required distance or drivetime between your ad and the POI/POS
– Contextual & interactive proximity solution delivering and improved ROI

Budget year: 2023