Campaign: Hula Hoops

Briefing summary:

Presence around Delhaize, Albert Heijn & Intermarché in DOOH

Main centers & some regional

Wk 36+37 – 40+41 – 44+45 – 48+49

Strategy:

Digital JCD around retail Delhaize, Albert Heijn & Intermarché

Direct: JCD Digital Street National 36+37 - 10% SOT + 5% SOT free

Direct: JCD Digital Street National 40+41 - 10% SOT + 5% SOT free

Direct: JCD Digital Street National 44+45 - 10% SOT + 5% SOT free

Direct: JCD Digital Street National 48+49 - 10% SOT + 5% SOT free

*programmatic is not guaranteed, screens & contacts and CPM are best estimates and subject to change.