Campaign: SMART APP Q3

Briefing summary:

Create a high-impact, visually compelling outdoor advertising campaign using large format and 2m² (Out-of-Home) placements to drive awareness and downloads of ENGIE’s new application.

Strategy:

By combining large format and 2m², strategic placements, impactful visuals, and clear messaging, the campaign aims to drive substantial user adoption of Engie Smart App.

Direct: Maxi MOF W38-39

Direct: MOF W38-39 or W40-41

Direct: gOOH! W40

Direct: gOOH! W42

*programmatic is not guaranteed, screens & contacts and CPM are best estimates and subject to change.