Campaign: Douglas Shop opening Sint Niklaas

Briefing summary:

Douglas Parfumerie opens a new shop in the shopping mall Waasland end September. Budget for this media campaign is unknown but reach and presence in St Niklaas and in the mall is desired.

Strategy:

To provide a presence near the new store, we are considering 2m² bus shelters and muppis, public transport.

Direct: Malls Totem Waasland 10%

*programmatic is not guaranteed, screens & contacts and CPM are best estimates and subject to change.