Campaign: Makita - European district and DIY stores Brussels
Briefing summary:
Makita plans on targeting DIY/home improvement shops like, as well as council/municipality buildings. Can we also please target the Europa Building.
We just an overview of static sites within <500m of these locations. In Belgium we want to focus on Brussels. The reason they want to target councils etc is because they are all electrical, so are hoping to win big supply contracts on the basis they are more environmentally friendly than usual heavy-duty, gas-powered gardening tools/machines.
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Direct: 2m² line by line at max 300m of DIY stores in Brussels
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Direct: 2m² EU cluster in metro stations with direct lines to the European district - JCDecaux
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Direct: Decorated full backs on buses driving in the European District
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Direct: Banner Rue de la Loi – Brussels – Blow Up
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Direct: Banner Porte de Namur 1 - Brussels - Pop Impact
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Direct: Banner Rue de la Loi - Brussels - Urban Media
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*programmatic is not guaranteed, screens & contacts and CPM are best estimates and subject to change.