Campaign: Audi Discovery Days

Briefing summary:

Audi is launching its Discovery Days during weeks 38-39 and is looking for a national network with a wide reach.

Strategy:

Unfortunately, national networks are no longer available at JC Decaux during weeks 38-39.

Looking at large format, we see that weeks 37-38 are also completely sold out. But due to a cancellation, an MOF has become vacant in weeks 38-39.

Fortunately, a national network is still available at ClearChannel during week 39: de gOOH with paper sides in street and stations and digital screens in street and stations.

Direct: gOOH! SOV10% - ClearChannel

Direct: MOF 106 - ClearChannel

*programmatic is not guaranteed, screens & contacts and CPM are best estimates and subject to change.